7 Affiliate Marketing Tips That’ll Help Score Your More Sales
When it comes to making money from your blog, website or email list, affiliate marketing is one of the most lucrative ways to get started.
The internet is awash with different affiliate marketing tips aiming to help anyone online make more money
from promoting different products. The trouble is, most people don’t understand how to make the most of
affiliate marketing. Many imagine it’s just a case of getting traffic to your website or building a big email
list, and then dropping in links to products across your site or emails. In reality, to grow your affiliate
marketing income, you have to take a much more strategic approach than that. With the affiliate marketing
industry set to reach $6.8 billion by 2021, understanding how to use affiliate marketing effectively should be
high on your priority list for 2018. This article will guide you through everything you need to know to score
Why Affiliate Marketing Is So Powerful Online
Affiliate marketing, in the last five years, has blown up massively, and for good reason. More and more people turn to the internet every day for
everything from a breakfast recipe to figuring out the ultimate workout. As more people access the online world for answers to questions, more
and more people are turning to blogging and affiliate marketing as a legitimate way to make a lot of money. Affiliate marketing isn’t something
just done by would-be bloggers either. With 81% of brands using affiliate marketing programmes in their businesses. Affiliate marketing is a
great solution for businesses as it takes out the process of creating a product and supplying a product. Your job as an affiliate marketer is to
simply promote and market that product through your medium of choice. Starting your own business online via affiliate marketing doesn’t have
to be difficult. Whether that’s email, a website or social media, let’s look at some of the best affiliate marketing tips you can start to use for your
Our 7 Top Affiliate Marketing Tips
Affiliate marketing tips for your business don’t have to be hard to implement or overly complicated. By following these seven tips, you’ll in no time
be crushing sales and improve your standing as an affiliate marketer. Let’s get started.
1. Define Your Audience
One of the biggest affiliate marketing tips you should consider is to define your audience, also known as picking a niche. You might think the best
idea would be to target as wide of an audience as possible. While you want to reach as many people as possible with your website. The challenges
you face when going too broad is that you will find it difficult to maintain a steady flow of relevant content so that you can compete and gain
sustainable traffic. Instead, a much stronger strategy is to when starting out focus on a particular niche that you know. In a world where algorithms
are increasingly looking at related content, producing content around one niche is bound to get your more results long term.
2. Focus On the Relationship
Affiliate marketing tips often talk about the strategies and techniques to implement.
You can follow all of these tips to the letter and still not get reliable and consistent
results. Why? Because you haven’t built any trust with your audience. In any sales
process, the first step is always to build a relationship between yourself and your
customer. Trust is everything in affiliate marketing, and how you connect with your
audience is the most important aspect of building up an effective system that will help
grow your affiliate marketing efforts. By focusing on your customer and building a
strong relationship, any affiliate products you recommend is coming from a place of
trust. If you show your user that you are a voice they can trust, they are much more likely to follow your links.
3. Traffic Is the Key
If building a relationship is the most important aspect of affiliate marketing, growing your audience through more traffic has to be the next biggest
affiliate marketing tips. If you only have 100 people viewing your content monthly, even if your relationship was so strong that 20% of those people
purchased using your affiliate link, you’d still only have 20 people purchasing. If instead, you grew your traffic so that 100,000 people saw your
content every month. Even if only 1% of those people clicked and used your affiliate link, you’d make 1,000 sales. That’s a huge difference, and it all
comes down to the number of people that are seeing your content. If you focus on growing your traffic whether that’s through a website, growing
your email list or growing your social media following the more people who see your content, the more people will buy.
4. Promote Products You are Using
One of the biggest mistakes affiliate marketers make in the early days is they get gun happy with every affiliate product they can lay their hands on.
If you are promoting a ton of different affiliate products, and some of them are terrible, how do you think your customer will feel? If you’ve
recommended a product to them, and it sucks, they’re not going to trust you again. Also, you may also find that if you are quite obviously promoting
a lot of products instead of just a few key products you know and trust, it can all look a little too ‘salesy’. Instead, focus on promoting products you
know or use. It’s even better if your audience can see you using those products on your website. You can show these products in web tutorials, show
your users how you manage to do something online and then share the experience with your users. Showing your audience how to use the product
you are promoting can give them confidence that you are recommending a product that you know and trust.
5. Honesty Is the Best Policy
Whenever you are looking to promote a product, you can sometimes feel a little worried about sharing with your audience that it’s a product you are
effectively selling. After all, if you make money on them purchasing it, you’re selling a product, right? It’s no surprise that in most affiliate programmes
the top 10% of affiliates drive 90% of the traffic and conversions. Most of the hugely successful affiliate marketers are honest about their involvement
in promoting affiliate products. What they do first provide huge value to their audience, and then by telling them that they make money from an
affiliate sale, people are happy to pay them back. This is because of the law of reciprocation. When somebody does something good for you and helps
you, you want to find a way to pay them back. Sometimes it’s with a simple thank you but with affiliate marketing, you have a huge advantage.
Most affiliate products don’t cost anything extra if you use an affiliate marketers link, so if you’ve provided that user with value and they are going to
purchase that product anyway, they are happy to use your link. It’s a win-win situation for both you and that customer. That’s why being honest about
the affiliate products you promote can be a big bonus for you. People will often be looking for a way to pay you back for the help you’ve provided them.
6. Generate Truly Valuable Content
One of the best affiliate marketing tips is to make sure that you are providing great content for your
audience. By providing value to your audience and helping them you are not only building trust, but
you’re also giving them something useful. Most people online are looking for an answer to a question.
If you can answer that question for them, you’ve helped them out and provided them value. This
value built up over time helps to build deep bonds and relationships, much the same as when people
turn to certain mentors or celebrities because they’ve given them real value. If your content is helping
your audience, you are becoming a resource to them, and when your most trusted resource
recommends a product for you, you are more likely to consider it.
7. Promote Across Multiple Channels
One of the best things about affiliate marketing is you can use it across different channels. One of our final
affiliate marketing tips is to make sure you are using cross-promotion across your different networks.
Don’t focus your efforts solely on one medium such as email marketing, blogging or social media. Instead,
promote your affiliates across the different networks. That doesn’t mean spamming a link to every single
platform you own. Instead, you can create a big resourceful piece of content on a blog. Send that piece of
content out via your email marketing network and provide more value. You can then promote that content
to your social media channels to promote it further. This cross-channel promotion is one of the most effective
ways to spread the affiliate marketing love.
Time to Put Your Affiliate Marketing Tips into Practice
Now that you’ve finished our seven best affiliate marketing tips, it’s time to put what you’ve
learned into practice. Learning everything there is to know about affiliate marketing will help you take your
digital marketing sales to the next level. For more support on how to understand everything
affiliate marketing, check out more of our affiliate marketing posts.